Rattlesnakes and Roses
Intuitive Thinking 45 min read

Rattlesnakes and Roses

Solve problems by comparing them to something beautiful (a rose) or something dangerous (a rattlesnake).

💡 What is Rattlesnakes and Roses?

This is an analogy-based technique. By comparing your problem to something completely unrelated—the “Rose” (something you want to emulate) or the “Rattlesnake” (something you want to avoid)—you can transfer successful patterns and avoid hidden dangers that are invisible in your own industry.

The Power of Analogy

Your problem is likely not unique. A jazz band, a rainforest, and a car engine all solve problems related to flow, harmony, and power. By looking through their lens, you find solutions that your competitors have never considered.

Define the Problem

Clearly state your challenge.

Example: “How can we improve teamwork in a remote work environment?”

Choose Your Analogy

Pick a system from a completely different domain.

📌 Analogy Options
  • The Rose (Positive): A Jazz Band, a Beehive, a Swiss Army Knife.
  • The Rattlesnake (Negative): A Traffic Jam, a Leaky Pipe, a Virus.

Deconstruct the Analogy

List the key parts and rules of your analogy without thinking about your problem yet.

📌 Attributes of a Jazz Band
  • Improvisation: They don’t follow a rigid script.
  • Call and Response: One player leads, others react.
  • The Rhythm Section: A core beat that keeps everyone on track.
  • Solos: Every member gets a moment to shine.

Force the Connections

Apply those attributes back to your problem.

📌 Jazz Band Solutions
  • Call and Response: Instead of long meetings, use a “slack-protocol” where one person posts a “call” (an idea) and others must “respond” (build on it) within 30 minutes.
  • The Rhythm Section: Identify the 3 core tasks that must happen every day to keep the team in sync.

Practice

Problem: “A website that is hard to navigate.” Analogy: “A Supermarket.” List one attribute of a supermarket (e.g., ‘Aisles are labeled by category’) and apply it to the website.